Vendors & Sponsors Fall 2027
The best way to get your brand on the ground at the most authentic rivalry in off-road.
Who it's for
Sponsorship and Vendor Opportunities at Jeeps & Yotas
Jeeps & Yotas at Beasley Knob is a four-day off-road expo, education, and trail event in North, Georgia, drawing 1,000 to 1,500 vehicles and 8,000+ attendees in Fall 2027. Brands seeking naming rights, category exclusivity, or strategic positioning book a 30-minute meeting with the event organizer. Brands seeking booth space only reserve directly. Inaugural-year partners lock multi-year first-right renewal at every future location.
HE OPPORTUNITY
Why Does Your Brand Belong at Jeeps & Yotas?
You already spend marketing dollars chasing Jeep and Toyota off-road buyers. They buy lift kits, tires, recovery gear, lighting, and armor at higher rates than any other segment in the four-by-four market. They are loyal to brands they trust, and they buy from people they meet on the trail.
Jeeps & Yotas brings them to one location for four days. Beasley Knob, a Jeep Badge of Honor trail, anchors the event. Withlacoochee Gap provides the second proving ground. A curated vendor corral splits into cross-platform, Jeep-specialist, and Toyota-specialist zones, giving your brand the positioning it deserves against the rivalry you already participate in. Education tracks let your engineers present alongside the trail leaders your buyers already follow. Every dollar invested at the inaugural event compounds into multi-year, multi-location positioning.
This is not just booth space. This is real brand proof & placement.
Offroad Vehicles
Attendees
TWO WAYS IN
Which Path Fits Your Brand?
Most brands fall into one of two tracks. The decision is not about budget alone, it is about what you want your presence at Jeeps & Yotas to accomplish. Read the two options below, then take the next step that fits. If you are unsure which side you belong on, submit a sponsorship inquiry.
Become a partner
Sponsorship & Naming Rights
For brands pursuing category exclusivity, naming integration, education tracks, content rights, and a strategic position in the event narrative. Local title partners, industry anchor sponsors, trail sponsors, hospitality sponsors, and presenting partners all start the conversation here. Every sponsorship is built around your goals, not pulled off a shelf.
Exclusive Partners
Only one brand partner per product category and badge will be accepted so you stay front and center
Multiply Your ROI
Increase event impact with exclusive multichannel marketing opportunities like Vendor Space, Stage Time, & Signage
Next step: Submit a sponsorship inquiry. The event organizer responds within one business day, schedules a 30-minute conversation, and walks through what is available in your category. Direct dialogue with the decision maker, not a sales rep working from a script.
Become a Vendor
Vendor Booth
For brands and businesses that want booth space in the expo corral without the strategic positioning of a full sponsorship. Premium booths near platform anchors. Standard booths in the cross-platform corral. Local and supporting partners welcome. Foot traffic, face-to-face selling, and a vendor directory listing. Booths start at $1,000.
2x The Crowd
Get Infront of 2 offroading audiences at one event, expanding your reach and return on investment.
ROI Guarantee
Make your space rental investment back or we'll issue a credit for the difference on next years booth.
Next step: Submit a booth inquiry. Confirmation within one business day with booth zone details, payment instructions, and next steps. No meeting required.
SPONSORSHIP
What Does Sponsorship Look Like at Jeeps & Yotas?
Sponsorship is built around what your brand wants to accomplish, not pulled from a fixed menu. Every signed agreement combines elements from across the structure to fit the sponsor’s goals, category, and renewal timeline. The categories below are the starting framework. The conversation is where it gets built into something specific.
Every sponsorship includes booth presence, signage, and digital integration appropriate to its level. Higher levels add category exclusivity, branded education, content rights, and multi-year first-right renewal at every future Jeeps & Yotas location. Local title partners and industry anchor sponsors at the top of the structure receive naming integration and the strongest renewal protection in the brand portfolio.
Inaugural-year positioning matters. Sponsors who commit before public registration opens in Q1 2027 lock category exclusivity in the order signed contracts are received. Once a category is taken, competing brands cannot occupy it for that event year.
make the move
Start the Conversation
Fall 2027 happens once. The inaugural year sets renewal positioning for every future Jeeps & Yotas in every future location. Title is one slot. Platform Anchor is one slot per side. Category exclusivity is awarded in signing order. The brands that move first own the positioning for years to come.